How to put a Link in an Instagram Story: Quick and Easy Steps

Instagram is an essential engagement platform for brands, influencers and individuals.

One of the most useful features offered by Instagram is the ability to add a link to an Instagram story.

This feature allows users to redirect their followers to other content, increasing engagement and traffic to their website or online store.

What'is a link in an Instagram story?

A link in an Instagram story is a hyperlink that you can embed in your stories.

When'a user clicks or swipes on this link, they are redirected to another web page.

This link can be to a blog post, a product page, a YouTube video, or any other web page you want to share with your followers.

Who can add a link sticker to an Instagram story?

Until recently, only verified Instagram accounts or those with more than 10,000 followers could add links to their stories (the link swipe up feature).

However, Instagram recently opened up this feature to all users.

Why add a link to Instagram stories?

Add a link in an Instagram story can help you increase traffic to your website or online store, promote your products or services, share interesting content with your followers, and increase your engagement and visibility on Instagram.

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How to put a link in an Instagram story?

Here are the steps you need to follow to add a link to an Instagram story:

1. Create a new story: Open Instagram and swipe right to create a new story. You can take a photo, record a video, or upload an image or video from your gallery.
2. Click on the link icon: Once you've added your content, click on the link icon at the top of the screen. This icon looks like a chain.
3. Add your link: Once you've clicked on the link icon, a window will open where you can add the link you wish to share. You can copy and paste the link from your browser or type it in manually.
4. Finish and publish your story: Once you've added your link, click on the "Finish" button at the top right of the'screen. You can then share your story as usual.

Some tips for adding a link to a website

Here are some tips to help you add a link in an Instagram story:

• Be explicit: Make sure your followers know that they can swipe or click on your story to see more information. You can do this by adding text or arrows to indicate where to click.
• Choose relevant links: Make sure the link you add is relevant to the content of your story. If you're adding a link to a blog post, make sure the post is related to the topic of your story.
• Test your link: Before publishing your story, make sure your link is working properly. You can do this by previewing your story and clicking on the link to see if'it redirects you to the right page.
• Use statistics: Instagram provides statistics on the number of people who clicked on your link. Use this information to understand which type of content generates the most clicks and adjust your strategy accordingly.

The Swipe-up link feature

The Swipe-up feature is the old-fashioned way of adding a link to your Instagram story.

This feature allowed users to swipe up on your story to access a link.

However, the Swipe-up feature was only available for Instagram accounts that had more than 10,000 followers or were verified.

To use the Swipe-up feature, you had to follow the same steps as adding a link to an Instagram story, but instead of clicking the link icon, you clicked the "Swipe-up" button.

Use a social network management platform to schedule your Instagram stories

If you manage several Instagram accounts or have a large number of stories to publish, it can be useful to use a social network management platform to schedule your Instagram stories.

This allows you to program your stories in advance, so you don't have to remember to publish them manually.

One such platform is Boostfluence, a Instagram automation software designed for influencers, agencies, merchants, startups, freelancers and artists. It aims to make Instagram community management easier by automating actions, saving users time and increasing their engagement and subscriber base.

Boostfluence promises an average 250% growth in your Instagram account and offers three main services: development, management and analysis of your Instagram.

• Develop your Instagram: Boostfluence automates interactions with thousands of target accounts every day, facilitating the organic growth of your audience. It lets you schedule posts and stories, contributing to a more regular presence on Instagram.
• Manage your Instagram: Boostfluence cuts your workload in half by scheduling posts, stories and albums across all your Instagram accounts. It also lets you view these posts on an interactive calendar, giving you an overview of your activity on Instagram.
• Analyzing your Instagram: Boostfluence provides detailed analyses of your Instagram accounts'performance, including recommendations for increasing reach, engagement and sales. It also enables real-time evaluation of advanced statistics such as likes, active followers, comments, etc.

Using the software is simple: create an account, connect your Instagram and start using Boostfluence tools to manage and grow your Instagram account.

Conclusion: how to add a link to your instagram stories

Adding a link in an Instagram story is an effective way to increase your followers'engagement and generate traffic to your website or online store.

With the tools and tips provided in this article, you should be able to easily add links to your Instagram stories and use this feature to maximize your impact on Instagram.

So, whether you're an influencer looking to share inspiring content, a brand looking to promote its products, or an individual looking to share their experiences, don't hesitate to explore and embrace this valuable feature offered by Instagram.