Create a memorable Instagram carousel in 3 minutes - [Guide]

Many use it, but few know the true meaning of the instagram carousel. Did you know that we call post with instagram carouselthe simultaneous publication of multiple photos that we often make on this social network? The carousel creation is audience-friendly for the professional or personal account concerned. Want to know how it's done? We'll help you discover the technique as well as assimilate the various steps involved in creating the insta carousel.

What's a carousel on Instagram?

Definition of insta carousel

After the special instagram hashtag guide, we present to you, the carousel also called slide is a feature offered by Instagram. It's defined as a series or sequence of'images or videos integrated into a single publication.

In practice, you'll know it's apost with instagram carouselby seeing 2 to 10 small dots below the publication concerned. These dots correspond to the number of photos included in the series.

On each photo, you'll also see their position in relation to the slide. Note that the carousel will be attached to a single instagram legend.

The Instagram carousel was launched by the same social network in 2015. It can be formed by a suite of interdependent, successive or independent imagesdepending on the brand's idea.

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Finally, the slide is displayed on the news feed of subscribed and non-subscribed users with the good instagram hashtag and also integrates with the account owner's feed, where it's possible to find their past instagram publications.

Why favor the insta carousel format?

The carouselis much more attractive than a standard publication. Users are therefore more interested in it and spend more time on it than on a single photo or video.

Instagram retains this practice in its algorithm and grants more importance to the post with instagram carousel. This network considers this type of publication to be good for its numbers.

Thus, they are displayed as a priority over standard instagram publications.

By opting for this type of publication, you'll get more visibility on Instagram. What's more, the more time users spend on the publication, the more chance you have of getting more reactions.

Using this publication mode favors user reactions to an Instagram publication. We record, moreover, an increase in engagement of 1.92% with the insta carouselcomparing to image publishing (1.74%) and video publishing (1.45%).

Aestheticsis also the main advantage of the insta carousel. It saves you from publishing your ideas in separate publications and allows you to express your creativity.

The number of panes available for creating the instagram carousel offers you, in addition, a possibility to integrate a wide variety of content: graphic, text, image, video...

The instagram carousel displays directly on the account feed. This makes it accessible to all those who visit the wall in question. The interaction obtained will, as a result, be greater than with stories.

3 categories of Instagram carousels

Informative Instagram carousel

This is a series of photos or videos that informs your followers on Instagram about something. It can be a product or service catalog, different clothing colors or jewelry designs...

The informative instagram carousel can also brief you on the different steps of a cooking recipe or the different steps of a hair routine or a beauty routine.

The carousel sometimes presents the various stages of assembly, installation, repair. Brands also use them to lfinance an offere or a promotion.

The educational Instagram carousel

The educational category is mainly used during online training. Here, users develop step-by-step the explanation and realization of an operation or concept.

This is the case, for example, with tutorials, the presentation of advantages and disadvantages of a practice, the presentation of signals and guides(investing in the stock market, launching dropshipping, creating a Whatsapp account, marketing strategy, comparing hashtag generators....)

Carrousel Instagram fun

This time, it's all about content series aimed at sharing your experience, your world and your passion. In this case, the post with instagram carousel is formed by photos from a trip, a shoot and an event.

This category of carousel is usually found on an individual's feed. To preserve the spirit of the series, it's important to keep the same landscape or background for each of the photos in the carousel.

Note that users sometimes share quotes, entertaining tutorials as well as inspirational phrases.

3 examples of good Instagram carousels

1 - Product catalog presentation

The Instagram carousel is extremely fashionable for sharing a product catalog. The e-tailer will no longer have to publish different successive posts to present the various pieces of a collection, the different colors of a garment or samples of products available in stock.

This feature offered by Instagram is already quite convenient for this kind of presentation. You can also use it for product promotion. And that's by inserting a photo of the item to be promoted first, followed by instructions for use, brand recommendations and available models.

To create an original publication on Instagram, discover, in addition to this, how to crop a photo on Instagram to embellish your feed.

2 - Online learning

Online learning is currently very effective on social networks where users are spending more and more time. Use this feature to pass on your knowledge, setting out a notion or process step by step with the help of illustrations via the insta carousel.

3 - Tutoring

The tutoring touches a wide range of business sectors. Many are also interested in it.

Whether you're into do-it-yourself, aesthetics, fashion, sewing, photography, the post with instagram carouselcan be used to present the different stages of your creation.

The explanation will have more impact with users in images rather than videos.

How to create an Instagram carousel design?

With your ideas in place and your theme chosen, it's finally time to move on to designing your insta carousel. To do this, you have various tools at your disposal, including Photoshop and Canva.

However, it's highly recommended to choose a style and color suited to your business and use it with every publication. This tip will help your followers recognize your instagram carousel post at first glance. This also encourages their engagement with your post.

Create a professional instagram carousel on Photoshop

Are you a professional? Do you want to develop your marketing strategy? More advanced, Photoshop offers you maximum functionality for creating instagram carousels.

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However, this software requires certain knowledge for easy and advantageous operation. To design your image series:

• Create a 6080 x 1080 pixel document
• Go to the "Display" tab, click on "New marker layout"
• Design the carousel
• Click on "main bar" and add images, text and patterns
• Click on "Files" then "Export", for saving or sharing
• Choose the image format to upload

Create a modern insta carousel design via Canva

First design tool forinstagram carousel, Canva is both a website for online creation and an application.

Easy to use, it's suitable for individuals as well as professionals looking for how to make a carousel on Instagram for business activities.

The Canva tool lets you customize an example instagram carousel or create your publication from a blank page.

For the first alternative, simply search for "instagram carousel" or "instagram carousel publication" to get a list of pre-designed carousel styles available.

All you have to do is select the template that suits you and customize it to make it your own series of'images.

As for creating a new insta carousel:

• Click on "Add a page" (maximum 10)
• Click on the multicolor square on the left and choose the background color of the pages. It is recommended to select the same color for all pages.
• Add text by clicking on "Text"
• Insert desired patterns and images
• Play with the transitions to create a series of linked images.
• Save the carousel.

Note that the Picmonkey tool also lets you design a few slides for Instagram. It is, however, not very efficient.

Best sites to find insta carousel templates

Did the instagram carousel examplegive you any ideas? You should know that several sites also offer insta carousel templates. Using them as inspiration, create innovative, eye-catching photo series to maximize engagement for your publications.

Canva

Canva is the website for carousel templates par excellence. It offers 1842 examplesof templates. These thousands of templates include different themes, designs, business sectors...

Choose from various styles: modern, aesthetic, elegant, simple and minimalist. Also sort through a few themes on Canva: Marketing, Tutorial, Business, Post, ...

As a bonus, Canva gives you the option of sorting templates by color. Available color selections include black, pink, white, blue, mustard, orange, gray, indigo...

The templates on Canva are free, but you can get more features and templates by switching to the paid or pro mode.

Etsy

The Etsy platform is one of the stores for insta carousel templates most developed on the web. Template prices range from 1 euro to 25 euro. Themes also vary: Marketing, Tutoring, Information, Entertaining..

The same goes for style: aesthetic, modern, minimalist, simple, elegant, sophisticated...As for colors, carousels from Etsy are predominantly nude colorand pastel coloras well as pink and black.

Picmaker

If you haven't found inspiration for the finstagram posting format to adopt, we recommend Picmaker.

The website lists various categories of templates, including Business, Marketing, Nature, Art & Design, Fashion, Music, Sports, Technology, Industrial, Education, Travel, Catering, Events, Beauty...

Make your choice from the various colors, templates and styles to choose from.

How to publish a carousel on Instagram step by step

Step 1: Log in to your Instagram account

You certainly need to have an Instagram account to want to publish a carousel on this social network. So log in to your account and go to the main menu.

Step 2: Select images

Once logged in, click the + sign on your Instagram account to create a new publication. You'll have direct access to your gallery. Make sure you click on the two overlapping squares on the right, above the gallery before selecting your images in order.

If you forgot to choose your numbers in order, be aware that it's always possible to rearrange them once validated. And that's by dragging each photo in the instagram carousel to its dedicated place.

Step 3: Share the carousel on Instagram

After checking and adding description if necessary, click "Share". That's it, you've published your insta carousel. It's also possible to edit the Instagram publication once it's live if you ever notice an error or oversight.

FAQ Instagram carousel

What is the format of an Instagram carousel?

What image format should you choose for the Instagram carousel? Given its definition, images should be in JPG or PNG format. GIF without animation is also an option.

What resolution for an insta carousel?

Visibility and user attraction must be the brand's primary concern. Image dimensions of 1080 x 1080 pixels must therefore be respected when publishing.

How many photos can Instagram accommodate?

Instagram allows the insertion of at least 2 images and a maximum of 10 images.

When to post a carousel on Instagram?

What's a good time to post on Instagram? Users are most attentive before work, during off-peak hours and after work.

To receive maximum engagement with a post,it's best to post between 7am and 8am, 12pm and 2pm and 6pm to 10pm.

What days to post on Instagram?

Public holidays aside, Instagram users are also very active over the weekend,mostly on Saturday evenings.

On weekdays, the number of active accounts is higher on Wednesday compared to other working days, so it's the ideal time to post on Instagram.

How do you make a carousel on Instagram? A carousel is a collection of images or videos arranged in a single publication. Its use increases the number of engagements received by the post in question.

Several templates are available on the web, especially as Canva, Photoshop and Picmonkey tools allow you to create your own original, personalized content.