9 tips to monetize your instagram and make money

How to monetize instagram with few subscribers? How can you make money on instagram today? Discover 5 monetization tips that will pay off for you!

You must have always heard about instagrammers who generate profit with the photos they take and share every day.

You may have taken a critical look at your own subscriptions and thought: "maybe I can do it too."

Like bloggers, YouTubers and anyone else who has an audience around the content they produce, Instagrammers have a decisive influence and clout.

Together, these two elements offer Instagram creators the opportunity to explore multiple potential revenue streams, whether they want to build an empire or simply earn extra money and free stuff.

How many subscribers do you need to monetize your instagram account?

If you're now wondering how many subscribers you need to make this happen, the short answer is "not as many as you think".

The long answer depends on factors ranging from:

• What niche you're in and how easily you can link it directly to a product category (fashion, food, beauty and fitness are popular niches based on the most popular hashtags)
• How engaged your subscribers are (100,000 fake subscribers won't be much).
• What revenue channels are you exploring?

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Naturally, the more engaged subscribers you have, the better.

While top Instagrammers earn thousands of dollars per publication on the photo-sharing platform. Even those with fewer than 1,000 followers have the potential to earn money.

How do you make money on Instagram?

Depending on your insta branding, your target audience and your level of engagement, you can earn money on Instagram in different ways:

• Make sponsored posts for brands that want to get in front of your audience.
• Become an affiliate and get commission to sell products from other brands.
• Create and sell'a physical or digital product, or offer a paid service.
• Sell your photographs.

The beauty here is that chasing one revenue stream doesn't necessarily preclude another.

So let's start with the most common approach to monetization on Instagram: establish a partnership with brands as an influencer.

Monetize your insta by working with brands.

The term "influencer" is often used these days.

Make a product placement. Many micro influencers or nano influencers achieve very good numbers with this method.

An influencer is essentially a person who has built up an online reputation by doing and sharing things online. To their audiences, influencers are tastemakers, trend-setters and trusted experts whose opinions on certain topics are respected.

Many brands simply can't compete with that. So they partner with influencers for sponsored posts that help spread the word about their products.

But brands don't just want the size and reach of your Instagram account. It's your audience's trust and their engagement with your content.

It can be difficult to balance your income as an influencer with your integrity as a creator.

But if you're not relying on your Instagram income to stay afloat, you still have the freedom to be selective about the brands you work with. Just as brands will choose the Instagrammers they work with.

How to set your rates as an instagram influencer.

Generally, these influencer contracts involve content creation, an Instagram post, video or story and sometimes include permission for the brand to use this content on its own site or in an advertisement.

Most of these offers are negotiable and can involve a single post or an entire campaign for a fee, a free product, a service, a gift, the promise of exposure or a combination of these.

When negotiating, keep in mind that you're not just offering content, but also access to your audience. You're offering them potentially significant reach on one of the most popular social platforms and usage rights.

In a survey of 5,000 influencers, around 42% charged €200 to €400 per publication. Just to give you an idea of what some brands are willing to pay and negotiate on the basis of the cards you hold.

Finally, it's important for influencers to know their own audience too.

What's the make-up of your audience and what's your engagement rate (total engagement divided by your number of subscribers)? If you've opted for a professional account, you can look for figures in your Instagram Analytics report to save. This will help you be ready when it's time to negotiate.

How to find brands to collaborate with.

If you're popular enough, chances are brands will find you. But you can also look for brands with a similar level of personality and values, so your audience won't feel like they're "selling" you out.

You can contact them directly to try and work out a deal, but you can also sign up to one of the many influencer marketplaces to increase your chances of being discovered:

• Shoutcart: sell a "shout out" to your audience on behalf of'a brand.
• Fohr Card: connect your Instagram, blog, YouTube channel and other social platforms to create an influencer "card" that shows your various profiles and total reach for brands looking for a partnership. You also have access to a list of brands and their needs, allowing you to take the initiative to join as well.
• Grapevine: If you have at least 5,000 subscribers, you can sign up to the Grape Vine marketplace for the chance to work with like-minded brands.
• Crowd Tap: complete small content creation tasks to earn rewards. Great if you have a smaller audience. Available in the US only.
• indaHash: brands set up campaigns in which you can participate. Post a photo with the specified hashtags on Instagram and get paid. You need 700 engaged followers to be eligible.

Rules vary when it comes to sponsored content. But to be on the safe side and respect your audience's trust, consider adding a hashtag #sponsored to indicate sponsored posts.

If you need reassurance, around 69% of influencers in a report said that being transparent about sponsorships had no impact on how consumers perceived their recommendation.

You can find examples of sponsored posts and find out how Instagram integrates brands into their story by searching #sponsored on Instagram. Like this one from How He Asked, an account that shares wedding proposal stories and partnerships with a jewelry company:

Instagram also has a "Paid partnership with" tag that prominently identifies sponsored posts, which some brands might ask you to use to disclose your relationship with them.

Instagram monetization: becoming an affiliate.

Unlike an influencer, an affiliate invests more in selling the partner brand and not just in raising awareness (in exchange for a commission).

This is usually done with a trackable link or unique promotional code to ensure clicks translate into sales.

Since Instagram doesn't yet allow links outside your bio, you can only focus on one product at a time if you choose to rely on affiliate links, which makes promotional codes a better option for Instagram since you can embed them in your posts.

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Note: Instagram intends to roll out links for Instagram Stories, which will open up new opportunities for you as an influencer.

Think about contacting one of the many online merchants offering affiliate programs in which you can participate. You can also explore popular marketplaces, such as:

• ClickBank: an affiliate platform with commission per tier, open to all.
• RewardStyle: a fashion and lifestyle influencer network offering invites only and 20% commission.
• Affiliate program from'Amazon: a popular option that pays a 10% commission.
• Our affiliate program (boostfluence), offering you 30% commission!

Although it sounds like a numbers game, affiliate marketing is also an art, and you're more likely to succeed if you have a plan and expand your online presence to include a website and other marketing channels.

Tip: affiliate links can be long and ugly, so I recommend a URL shortener such as ohmy.bio, especially if they appear in your bio Instagram.

Open your own online store to make money.

At present, it would seem that the only way for an Instagrammer to make money is to sell and work with other brands.

But creators of all types are also well placed to "sell" their own products: tangible goods, services or digital items that can be an extension of their brand, thereby creating a business focused on an audience.

It takes time to invest initially, but in today's world, it's almost natural for creators to embark on entrepreneurship.

Just look at Doug the Pug, one of the biggest dog-preneurs Instagram of his time.

By selling your own products, you don't have to worry about integrating other brands'posts into your publishing strategy. Even better, you can get your own brand on the products you sell.

Fans can show their love and support your work by buying from you, a purchase they feel good about.

There are a few ways to do this:

• you can use a print-on-demand service to print and ship your own t-shirts, pillows, coffee mugs, wall art, etc.
• you can sell services such as photography or consulting, using your bio to direct interested people to a contact email or link to your professional website.
• you can sell digital products such as courses, e-books or design templates.
• you can use your Instagram account to launch a business selling your own original products, or even a book.

If you plan to sell several items in your own Shopify store, you can also make purchases via Instagram on your website using one of the available Instagram gallery apps.

Take it a step further by integrating purchasing on Instagram to enable the use of product tags and stickers. The aim is to make the shopping experience on Instagram more fluid and seamless for your products.

To use it, you also need to switch to a professional Instagram account, have a Facebook page and an approved Facebook store (which you can set up at no extra cost).

5 free ways to promote your e-commerce on Instagram

Monetize your instagram by selling your photos online.

Someone could become famous on Twitter by telling 140-character jokes, but Instagram is a photo-sharing app. And photos are resources that can be licensed, printed and sold in a variety of ways.

If photography is what got you into the Instagram game in the first place, you can list your photos on marketplaces like 500px or Twenty20 where brands and publishers could use them under license.

However, you can also sell your photos as prints and on other physical products using the similar methods described in the last section. Services such as Printful and Teelaunch can let you put your photos on posters, phone cases, pillows and so on, while taking care of order processing and customer service.

Take the story of Daniel Arnold, who went from "eating 3 pieces of toast a day", according to an interview in Forbes, to $15,000 in one day by offering to sell prints of his popular but controversial photos. If you already have the demand, all you have to do is take the initiative and offer your audience the opportunity to buy your photography from you.

Do it for the Gram (and get paid).

What started as a hobby, making people laugh, doing silly photo shoots with your dog or sharing food images, can become an opportunity to transform Instagram into a revenue stream fueled by your engaged followers.

There are an incredible number of opportunities as a creator with a vast online audience, made up of people who can't help but stop when they scroll past your posts in their News Feed. It's that special appeal you have that opens the door. You just have to go through it.