Learn EVERYTHING about how to get more followers on instagram in 9 steps

How to get lots of followers on instagram in 2020? Get more followers and likes on Instagram, it's possible with these 9 tips. Earn insta subscribers by following our tips.

Learn EVERYTHING about how to get more followers on instagram in 9 steps
Emeric
Senior Content Writer @ BoostFluence
Social Media
December 5, 2021

How to get lots of followers on instagram in 2020? Get more subscribers and likes on Instagram, it's possible with these 9 tips. Earn insta subscribers by following our tips.

9 new ways to get more subscribers on Instagram in 2020.

Getting Instagram subscribers isn't as easy in 2020 as it was a year or two ago.

With over a billion monthly users, an ultra-smart algorithm and tons of creative brands. Instagram, is a competitive place if you want to grow your account and get more instagram followers.

Want to stand out, show off your brand or get more followers and likes on Instagram? You need to work smarter and harder.

In the following article, we present how to get followers on Instagram. Here are 9 new ways to reach your target audiences and get more followers and likes on Instagram in 2020:

#1: How to get more instagram followers with a good profile.

If you want to get more Instagram followers in 2020. You need to pay attention to what your Instagram profile looks like as a whole.

Your feed is the first opportunity you have to make a good impression with your audience. You need to entice people to click on the " follow " button. And as your Instagram profile becomes as important as your homepage, you want to make sure it's presented well.

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When someone visits your insta profile, they decide within seconds whether or not to follow your Instagram account. How do they make this decision? By quickly scrolling through your feed, reading your bio or clicking on your featured stories.

When it comes to converting visitors into followers, it's no longer just the style of your photos that needs to be consistent.

You also need to have an excellent Instagram profile photo, effective Instagram bio, active stories and coordinating cover photos for your front-page stories.

Thankfully, it's easy to create a professional-looking feed with a well-groomed and consistent Instagram aesthetic!

compte instagram yesto

The Instagram aesthetic isn't a new trend at Insta. In fact, from startups to superbrands, all prepare their posts to attract new followers.

To be successful, your posts don't need to adhere to Instagram's minimal, all-white, picture-perfect aesthetic. They simply need to be consistent with your own brand and target market.

But what's important for getting instagram followers is that every aspect of your feed and content is consistent with the aesthetic you've chosen for your account.

So, whether you're posting Instagram Stories, an IGTV video or creating front-page stories for your profile page. You need to make sure everything fits together and represents your Instagram account.

compte instagram gotoskincare

You can plan your feed's appearance and Instagram aesthetic using an app like UNUM. It's free and allows you to organize your future posts. You can then use Boostfluence to schedule your posts easily.

You'll understand, if you don't know how to get lots of instagram followers, start with this. Here are a few tips to show off your aesthetic from every Instagram angle:

Tip #1: learn to use Adobe Lightroom.

Lightroom is very powerful when it comes to editing and enhancing your photos. You can download and use the mobile app for free.

Buying Lightroom presets from professional photographers is also an excellent investment. Not only to make your Instagram feed look good, but also to get more followers and likes on Instagram.

feed instagram lightroom

The best tip for creating a consistent Instagram feed is to use the same (1-2) filters or presets on every photo. This makes it very easy to make sure all your photos go together, and it also reduces editing time (Here's an example with TyFrench presets):

feed instagram example

Tip #2: use Instagram Stories templates.

If you regularly post Instagram Stories (which you should!), you might want to start using Instagram Stories templates. This will help make your stories more consistent and complementary to your News Feed posts.

There are tons of different apps like Canva and Unfold that can help you create templates.

canva story instagram

Tip #3: Showcase your account through Headline Stories.

Headline stories on your Instagram profile give you the opportunity to present your best content to your audience and give them an idea of what your account offers.

Don't know what to show on the front page? Think of them as landing pages on your website. If you're an online boutique, you could create separate stories for dresses, tops and shoes, or sort them by collection. Then create other stories for FAQs or shipping information.

Don't forget to make sure the content of your Instagram Stories and the icons you use for your covers are in line with your account's overall aesthetic!

Are you ready to plan your stories and boost your Instagram in 2020? Start your Boostfluence trial.

#2: Use stories to get lots of followers on Instagram.

In 2019 the launch of even more elements like GIFs, music, shopping stickers, polls, questions and more in Instagram stories made a big difference!

And with so many new creative tools, brands are becoming more and more original in their Instagram Stories. their goal? Capture the attention of new audiences and boost their followers to succeed in getting more instagram followers.

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But it's important to remember the basics when it comes to optimizing your Instagram Stories!!

hashtags story instagram

Instagram stories appear on the exploration page of'Instagram. This means that people who don't follow you can still look at your stories.

And if they like what they see, they can start following your profile!

But in addition to appearing on the explore page. Your stories can also appear in location and hashtag stories!

If you didn't know, most Instagram geo-locations and hashtags also have their own stories. So you can look at all the recent stories that have been published using a location or hashtag sticker. And that's even if you don't know that user or follow their account.

This is hugely underused by brands on Insta to get instagram followers. So it's up to you to use these features to stand out!

All you have to do is add a instagram stickers to your Stories!

story instagram lululemonyvr

You can also "hack" Instagram by adding hashtags and hiding them on your stories. To do this, reduce the font size and use the same color as the background of your image. You can also add a GIF or sticker over them to hide them.

hashtag thirsty story

If you're taking part in a live event, now's the time to shine and grow your following on Instagram! Whether it's a conference, an event or a vacation, it's the time when people get more invested in seeing what's happening in real time on Instagram. So make sure your story can be discovered by as many people as possible. This is a great way to get plenty of followers on Instagram.

When your story is added to a location's story, you usually receive a notification from Instagram. When a photo or video from your story is visible on a hashtag or location page, you'll see the name of that page when you look at who's seen your story.

If you go to your Instagram Explore page, you'll see the live story from the city you're currently in. But your story only has a chance of being added there if you add a location sticker to your Instagram stories. So you don't want to miss this opportunity to get in front of new audiences'

location instagram vancouver

If you still don't see how to get followers on Instagram, keep reading this third tip (one of the most important).

#3: Automate your Instagram account.

One of the best ways to get subscribers on instagram is to start automating your Instagram account.

In fact, managing an instagram account requires time to prepare the content you're going to post, edit it, and come up with the most creative ideas. But on top of that, you need to be active on the network by following new accounts, liking photos from your favorite accounts commenting and responding to comments made on your posts, finally a full-time job.

That's why it's important to save your time by automating your Instagram account and performing these actions in an automated way. To do this, you can use Boostfluence and get started right now for free.

#4: Post selfies to get more Insta followers.

There's no denying that Instagram is a very social place. And people want to follow stories they can relate to, whether it's a brand, influencers or someone they went to school with.

So it's important to make your Instagram account as fun and relatable as possible, and show off what you're doing if you want to attract more Instagram followers.Plus, did you know that photos with faces get 38% more likes on Instagram?

glowtips story instagram

One of the easiest ways to introduce your account to new audiences is with video. You can immediately set the tone, share behind-the-scenes footage and show what sets your account apart.Mejuri is a great example of a brand that showcases its ethos and activities through Instagram stories and videos. With regular appearances from the brand's founder, designers and sales team, you really get to know and love the whole brand!

mejuri story instagram
story instagram illustree

Besides, there's no better spokesperson for your account than the people who work behind it! Why not get your team to post and share content about your business plans, launches or special campaigns this year?

If you can get your team involved in creating corporate content for your brand, that's a good thing. It will add personality and behind-the-scenes knowledge for your followers. You may find that your page will be seen by new audiences who are already connected to your employees and interested in your brand!

The next time you create an Instagram story or plan a video for IGTV, consider including more face-to-face screen time and introducing your brand to your subscribers (old and new).

#5: Use instagram ads to gain more Instagram followers.

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Instagram is a very competitive market for brands, but there's a real opportunity to gain more followers if you present the right kind of advertising to new audiences.

Driving your own Instagram ad campaign isn't that hard, but it can be daunting for many small business owners and influencers who haven't done it before.

buffy instagram pub instagram

There are a range of different types of Instagram ads you can run for your account. These range from News Feed-style images and videos to promotional Instagram Stories ads. What's important is to make sure you're targeting the right audience in the right way!

story instagram ad example

Thankfully, targeting an audience on Instagram with a sponsored post couldn't be easier, Instagram does all the hard work for you!"

Instagram already attracts a " similar audience " to which you can share the post. Or you can easily create your own in-app audience by choosing an interest, age range and genders you want to promote.

faire pub instagram

For example, if you post a photo of a tea store in San Diego that's frequented by millennials. You can reinforce your message to people who are interested in tea, live in San Diego and are women aged 20 to 35.

But don't forget that half the battle with Instagram ads is knowing what type of content resonates most with your audience. So take the time to see if your audience enjoys video content over the still images in their feed, or if you get the most engagement with Instagram Stories.

Finally, make sure you have a strong call to action in your Instagram ads.

Whether it's getting your audience to visit your profile, store your profile or check out your latest collection on your website. You want to make sure you're guiding them to your homepage where they can learn more about your business and your offerings.

#6: Share your content on other social networks.

If you want to get more followers on Instagram, it's time to think about your Instagram marketing strategy. You need to think about how you can grow outside the app.

Think about how your other acquisition channels like your website, e-newsletter, Twitter, Facebook and YouTube, can lead your audience to your Instagram page.

Cross-promoting your Instagram content on other channels is a very simple way to guide your existing subscribers. Whether that's to your Instagram page (where they're likely to follow you, because they already know your brand!) or to introduce you to new audiences if they've found you on another platform.

Here are some tips on how to start cross-promoting your Instagram content on other platforms to get more Instagram followers for free:

Integrate your Instagram feed into your website design: it's such a simple change that could really help you get more Instagram followers. If you host your website on WordPress, there are tons of different plugins that can help you integrate your Instagram feed into your website. Now, every visitor who comes to your website will see your Instagram and might want to see more and start following you!

wordpress on instagram

Invite your visitors to "learn more" about Instagram: If you have a platform, like YouTube, for example, that's really thriving with an engaged audience. You can use that following power to invite your audience to check out your Instagram feed, especially if you're sharing something exclusive there.

For example, if you're a fashion brand, you could share a preview of your new collection on YouTube and invite your viewers to watch the big reveal of the whole collection on Instagram Stories on a specific date.

Add your Instagram to your email marketing campaigns: whether you have a small footer with links to your social accounts, or send an entire email aimed at increasing your followers. Don't ignore the power of your email list if you don't know how to get more followers on Instagram, this is a great way!"

Warby Parker is a great example. He integrated his Instagram content into a beautifully designed email with the aim of getting his email list to start using his Instagram hashtag and posting on Instagram:

warby parker example site

When it comes to using email to get more Instagram followers, here's an example of Good American's unique approach. Before launching their brand, they started collecting emails on a landing page.

Once they got close to the launch date and wanted to increase their followers on Instagram, they sent an email that couldn't make it any clearer what you were supposed to do: follow!

#7: Create a custom story filter for your account.

The "augmented reality", or AR for short, may sound like space-age jargon, but we're actually exposed to it every day on Instagram!If you've noticed (or even tried) the cute puppy ears or filters on Instagram Stories, then you've been using AR!

In 2018, Facebook enabled brands to create their own custom AR filters for Instagram with the launch of Spark AR Studio.

Since then, we've seen creative AR Instagram Stories filters from Kylie Cosmetics, Rihanna, Gucci Beauty, Adidas, and many other brands and influencers.

story ar studio example instagram

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When someone uses your branded AR filter in their stories, viewers can see who created it and will be invited to try it themselves. When people visit your Instagram profile, they'll be invited to try the filter.

This is a creative way to get more followers on Instagram for free and introduce your filter to a new audience in a fun, light-hearted way.

Previously, only approved creators could design and publish their Instagram Stories effects (or AR filters) on Instagram, making it an exclusive growth hack.

But now, anyone can design and create Instagram Stories filters for their brand!

Ready to take the AR plunge? Here are some tips for creating a custom Instagram Stories filter for your brand:

Make it shareable:Don't forget that every time someone uses your AR filter, your brand will appear at the top of the stories, along with an Instagram recommendation to give it a try! But if you really want to encourage more sharing, take inspiration from Instagram's collaboration with Maddie Ziegler to promote kindness.

When selected in selfie mode, the filter causes the screen to fill with hearts, and you'll be prompted to tag a friend you want to support. A simple call to action like this could make all the difference to the number of shares you get with your AR filter!

maddieziegler instagram story

Include your brand: Without going into a full sales pitch, you need to make sure you include a commercial element of your brand in your filter. This will help you increase brand recognition and provide a friendly reminder to new audiences of who created the filter. Adidas does this very well with its AR filter!

story ar studio instagram example

Continue to have fun: Some of the best AR filters are the simplest, they're just there to add a little fun to your Instagram stories. Check out how Disney nailed the fun filter game by including Minnie and Mickey Mouse ears to their AR filter.

studio ar studio instagram example story

#8: Collaborate with brands and gain visibility.

The power of a collaboration or co-marketing campaign is enormous!

By teaming up with like-minded and complementary companies and brands, you'll present your profile to a new, engaged audience you may never have reached before.

Thus, when an Instagram user discovers your profile through a co-marketing effort, they're likely to hit the follow button if they have similar interests or if they're the right demographic for your brand.

Moreover, co-marketing campaigns don't have to be complicated or expensive! What's more important is who you partner with.Make sure you have a mutually beneficial partnership, and that both your audiences will benefit from your collaborative efforts.

Some of the best collaborations come from brands and companies that are in completely different sectors!!

For example, e-commerce store Bando partnered with Starbucks to create some beautiful cuts for the season. The collaboration resonated with both their audiences and created a great opportunity for the brands to boost their customer base.

shopbando collaboration instagram

And don't worry if you're not yet an Instagram giant like Starbucks, even smaller brands under the 10k mark can benefit from collaborations.

Reposting Instagram stories, co-writing blog posts or eBooks and co-hosting Instagram live and IGTV videos are quick and easy ways to create a co-marketing campaign that could make a real difference to your subscribers this year.

#9: Build long-term partnerships to get lots of followers on Instagram.

Influencer marketing is all about building genuine trust and loyalty with your followers. And if you partner with an influencer for your brand or business, they act as an ambassador for your brand.

But the key to getting more followers on Instagram with influencers Instagram is to have a long-term project, instead of one-off sponsored posts.

Work on long-term projects with your brand ambassadors instead, and try different growth tactics like Instagram giveaways to tap into your influencer's audience.

With these sponsored Instagram posts, users are more aware of ad placements and influencer marketing than ever before. As a result, a one-off post from an influencer mentioning your brand could come across as just another advertisement.

You want to build long-term trust and brand loyalty instead, so collaborate with an influencer who has a genuine passion for your brand and can show it to their audience all year round.

Their honest and sincere energy for your brand or company will shine through in their posts, especially if they post regularly!

carolinehirons instagram post

Discover influencer and beauty blogger Caroline Hirons, who regularly works with skincare brand Pixi Beauty on projects, reviews and even the creation of a new product together!

Growing your Instagram account can often seem like a challenge, but if you follow the right techniques and strategies, you could definitely have more Instagram followers in 2020!

Don't forget that it's a combination of creative content, targeting the right audiences and promoting your business the right way. Try out some of these tips in 2020 and see how much your account can grow this year!

Need more tips on how to get lots of followers on instagram? Discover 11 ways to increase your Instagram followers

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