Increase the visibility of your Insta account. 11 hacks from Instagram experts to take full advantage of the potential of Instagram Reels.
On Instagram, there are various levers to increase the visibility of your profile, such as the 9x3 organic method. If you're present on this article, it's because you want to take advantage of the full potential of Instagram Reals. Indeed, this dynamic and engaging format allows you to increase your brand's notoriety on Instagram by disseminating a maximum amount of information in a short period of time.
However, don't know how to maximize the visibility of your content or how to strategically create your Reels so that the algorithms boost your creations? In this blog post, Boostfluence presents 11 hacks for creating Instagram Reals that guarantee you maximum visibility.
As you already know, on social networks, it's very important to create content that generates engagement. The more surfers engage with your content, the more Instagram algorithms will highlight it.
So, if you want surfers to engage massively with your Reels, use the features Instagram provides: quiz, question, poll countdown, etc. What's more, you can ask a question at the end of your clip to encourage web users to participate.
Web users can search for specific content thanks to Réel Explorer. Because of this, by adding a few keywords in hashtags, you're putting all the chances on your side that people interested in your theme will stumble across your content.
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A key query is a group of words that perfectly introduces the content of your Instagram Réel. In addition to including a key query, the title should make the viewer'want to look at your content. A good title can help you attract new viewers and increase engagement with your Reels.
The Reel is a unique format that requires a certain strategy when editing your clips. Indeed, a Reel must quickly capture the attention of web users. In less than 3 seconds, you need to capture your audience. Here's an example of a dynamic Reel:
Following this clip format, intersperse the 8 videos with black backgrounds with the 9 videos of 0.40 seconds. Then, to finish your Réel, publish 4 clips of 0.40 seconds and 3 clips of 1 second to finish your Réel.
Use the editing options provided by Instagram Réels to create videos that perfectly match your brand image. Don't copy content that already exists without adding your own personal touch. Be consistent with the content you're already publishing in story and on your News Feed. By respecting your brand image, Insta users will easily recognize your brand. As a reminder, your content should engage the Instagram community through educational or entertaining content.
Have fun analyzing Reals in Instagram trends. You'll see that most of the Reals that are making the buzz have readable messages to guide the viewer to the content they're looking at. These messages are interesting for arousing their curiosity, creating anticipation so they stay until the end of your video. However, be careful not to integrate your message at the bottom level of the screen, as this is where the action buttons are: likes, comments, shares, etc. The ideal is to put your text in the middle of the screen or otherwise on the top level.
Creating content related to trends in Real is the best way to increase the visibility of your Instagram account. Without deviating from your brand image, use the music, choreography, filters or montages of the moment to appear in trends.
It's important to put a preview of your Real on your Instagram feed. This hack makes it easier for your community and future visitors to your profile to see your short videos. In fact, your content benefits from a little more exposure since visitors to your Instagram profile will be able to watch your Reels on the feed dedicated to Reels or on your general feed, which brings together all your Instagram content.
On this social network, visuals are very important. When editing your Reels, you have several options. Either put a passage from your video as a cover photo, or create a qualitative cover photo that will catch the eye of Internet users.
As a company, you need to reassure your customers and make them want to buy your products or services. Show them that your products or services are best suited to meet their needs.
To do this, use Instagram Reals to share informative and original content. that will develop your brand awareness. By sharing customer testimonials, giving advice on how to solve a recurring problem or simply highlighting the benefits of your products or services. This type of content reassures customers but not only that, you increase your credibility and notoriety in the eyes of your subscribers.
This tip allows you to increase the visibility of your Reals by promoting them directly in your Instagram stories. By promoting your new creations in story, you engage directly with your fanbase. It's the ideal way to get interaction and visibility as quickly as possible. What's more, you strengthen ties with your community since they're the first to see your educational content. Discover Boostfluence's tips for using Instagram Reals.
Now you know that Reals help all Instagram content creators and businesses get the word out more easily. They allow you to quickly and massively increase your visibility on this social network, since well-crafted content can be seen all over the world.
As a content creator, your goal is to increase the reach of your Instagram account thanks to Reels. Develop a content strategy that's consistent with your brand image. By applying the 11 hacks from Boostfluence, you put all the chances on your side to increase the performance of your publications.
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