[Guide] How to get known on instagram in 19 steps

How to get known on instagram? How to make your Instagram account known? How to have a good instagram and promote your business?

[Guide] How to get known on instagram in 19 steps
Adrien
Senior Content Writer @ BoostFluence
Social Media
December 29, 2021

How to get known on instagram? How to make your Instagram account known? How to have a good instagram and get your business known?

Want to know how to get known on Instagram?

Who wouldn't want to? Have a luxurious life, travel the world, meet other famous and inspiring people, be adored and the list goes on. Sounds good, doesn't it?

Becoming famous on Instagram, or any other social platforms, is something that may seem unattainable. And yet there are many ways to get famous on Instagram.

In the end, it doesn't matter how long it takes to get there. If you really want to become an influencer and get your Instagram account known, you'll get there.

However, there are some good practices that help you become famous on Instagram. We've written this article to help you get into the spotlight faster.

1. Why do you want to be famous on Instagram?

The main question you need to ask yourself is: why do you want to be famous?

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What's really motivating you to embark on this project of making yourself known on instagram. Is it the search for independence? Fame? Money? Once this is clear to you, you can then ask yourself what you intend to offer to achieve this goal.

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Is it the fact that you're funny and people are attracted to you because you make them laugh? Is it because you have great taste in fashion and people look to you for inspiration in your outfits? Or are you an expert in your field looking to help others get better at something?

What do these scenarios have in common? They all add value for their audience. You have to provide value, and that's even without celebrity and new followers.

If you're not doing anything for others with your content, then it's very hard to convince people to follow you and stay.

Think about the famous people you follow.You follow them because you like them, you like their music, their lifestyle, etc. They inspire you.

If you want to be like them, you'd better start acting like them, by providing quality content.

2. What's your talent/passion?

Before you get started, ask yourself: What's your talent or passion?

Ideally, you should start your Instagram account around a subject you're passionate about and have a talent for. This's the surest way to get off to a good start in promoting your Instagram account.

If you have a great passion for starting a singing career, but can't sing at all, then don't be sad. There are creative ways to showcase yourself.

For example, you can highlight your lack of talent and make fun of it. If you're authentic, people will love you and follow you.

Or why not start an Instagram account about your journey to learn to sing and share your experience?

There are many ways to make yourself interesting and get the word out about your Instagram account, it's up to you to find the one that suits you.

3. Get the first 100 to 1,000 Instagram followers

The truth is that putting yourself out there is nothing easy, and at first there will be people who love you as you are, others will hate you and finally a large proportion won't care what you do.

But you need to focus on having fun developing your Instagram account and pleasing the people who love you. By sticking to this rule you'll grow your Instagram community more easily and reach 1,000 followers faster.

Those first followers are important so you can really fine-tune your processes, start to get into a rhythm of how you want to do things and really get recognized.

4. Develop your own hashtag

If you're looking to get your business known on Instagram, most brands and major accounts have developed their own hashtag, which is only used by them and their followers. It's a great way to build your community of people engaged around a specific topic or your brand.

Having your own hashtag makes your account look more professional (and more important than it might actually be) and gets people interested in you and the movement you're creating.

Your hashtag can be the name of your account, the name of your product, program, movement, service or simply a creative combination of words that are related to your niche.

5. Use hashtags to get the word out about your instagram account

Beyond your own hashtag, use other hashtags related to your field of activity in your posts.

To get the word out about your Instagram account in the best possible way, we recommend favoring quality over quantity. Using 10 or 15 hashtags leads to higher engagement. If you're new to this topic, we've written an article on how to use hashtags wisely.

For higher engagement, post your hashtags in the first comments of your post and make sure they're relevant to your post.

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TIP:Don't use super popular hashtags like #life #love etc. Instead, try to use hashtags that have between 100k and a few million publications for better reach. And hashtags between 10k and 100k uses to try to land in the top posts of these hashtags.

6. Automate your Instagram account

Instagram automation will enable you to reach thousands of people in your field every day and boost your visibility. The aim is to show real activity on your account on the platform, saving you time. Time, which you can use to prepare your future posts to perfection.

Thousands of accounts are already using automation to promote themselves more quickly on instagram, in all fields, whether as a business, an individual or an influencer.

If you're unfamiliar with this concept, you can find all the information you need on the Boostfluence homepage.

7. Make a list of your competitors and models

This step is important for many reasons.

First of all, it's good to understand their profile. How do they interact with their subscribers (could you do something better)? What type of post gets the most reactions? etc.

Secondly, it's better to be friends and collaborate with your competitors, rather than fight for followers. We recommend interacting with your competitors all the time and collaborating as much as possible.

Thirdly, if you want to interact with certain idols or competitors, but you're not really getting their attention, don't take it personally. They're probably just overloaded with all that's happening on their social networks.

To get their attention a little more, you can sometimes mention them in the captions of your posts. S'they see this, they might simply respond by leaving a comment. In this case, your post is more likely to be inserted into your subscribers'news feed. A comment from an account with a very large number of followers is considered very valuable and gets you noticed on instagram.

8. Your bio is important, don't neglect it

Telling something about yourself in 150 characters can be a challenge. And yet you'll need to be concise and punchy.

When it comes to writing an outstanding biography, there's really no secret way to go about it, just steps to follow. If you're familiar with the AIDA concept (attention, interest, desire, action), then your bio can represent the "interest" part.

Make a bio that instantly grabs attention, so that your potential followers will want to scroll down your profile and see all your posts.

You can get more noticed on Instagram by including your personal hashtag (which we've already talked about), a link, mentioning another account or emojis in your bio.

Let your potential followers know what your account is all about and suggest they follow you.

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9. Set the theme of your insta feed

To get your Instagram account known, you obviously need to stand out, which is why you should always stick to a certain color palette or photo style. Don't copy it from someone else, but think about what you like and how you can make your feed unique.

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10. Telling a story with your instagram account

Telling a story online isn't that hard. We all have stories to tell. The janitor in your building has a story, the CEO of Google has a story and YOU have a story.

How we present those stories is key. There are three key elements why people interact in social media. They want to be entertained, inspired and educated. If you can bring this to your community you can be sure of success on Instagram.

11. Succeed on instagram with a stunning feed

Instagram is all about beautiful content.Don't expect to get noticed on instagram with photos taken in low resolution or poor lighting.

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But then how do you have a good Instagram? Never publish content with which you're not 100% satisfied. Give the impression that you've worked all day on each post. If you're forward-thinking enough you can even program your Instagram posts

When it comes to selfies, having a person appear on your posts can increase your engagement by 30%. So don't hesitate to put yourself (or someone else) front and center.

12. Be regular in your posts to get known

Decide how many posts you're going to publish per week. If you really want to become famous on Instagram, you should aim to post at least 4 posts per week. As well as posting Instagram stories at least 5 times a day.

Instagram likes accounts that post regularly and have quality content. So get Instagram to like you and it will reward you with a higher engagement rate and better chances of being in the top publications hashtags every time you post.

Also think about sending DMs, replying to comments and interacting with new accounts. This goes a long way toward boosting engagement. To do this, you can automate your Instagram actions.

TIP: Take time over the weekend to produce a majority of content for the week ahead, so you're not wondering "What will I post today?

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13. Find your best publishing times

Posting at the right times allows you to increase your engagement and therefore your visibility. So it's vital to get your posting times right.

Many marketers will tell you that'there are certain times of day or week when you should be posting. While there's some truth to this statement (weekends tend to work better), we recommend that you determine your best times to post based on your own account and your subscribers. To learn more about this visit our article dedicated to the best times to post on Instagram.

14. Keep photos where you're tagged

Soon, as your account starts to grow, people will start tagging you. Unfortunately, some of these tagged photos are of poor quality or posted by shady accounts.

Although some user-generated content is good for you, like magazines and other PR-related users. You're responsible for the impression you make and shouldn't let everyone else do it for you.

Thankfully, you can remove the photo or you're tagged from your profile, by going to the photo and choosing "photo options". You have the option of deleting the tag and keeping it in your "photos of you" section, but it would be best to "hide the photo from your profile" and leave the tag itself.

You can also change Instagram's settings so that tagged photos are only displayed if you approve them first. This can be changed in "settings"  "privacy"  "tags"  "add manually". This way you'll have better control over the content that's visibly associated with your account.

15. Put call-to-actions

The power of using CTAs (Call-to-Action).

Various research shows that using an appropriate CTA in your bio or posts dramatically increases engagement. Consistently high engagement means you'll be visible to more people and, ultimately, have more subscribers. It's a basic method of getting remarked on instagram.

So, every time you publish something, think of a call to action'. Here are some effective examples:

  • Double-tap if you agree
  • Tag a friend/family member/partner (someone'one who needs to see this)
  • Leave your comment below
  • Let me know what you think
  • Yes or no?
  • Comment to enter the contest/giveaway
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16. Buying Instagram subscribers?

Buying subscribers is not recommended if you want to grow your Instagram account over the long term and develop a real Instagram community. To inform you of the consequences of buying likes or subscribers, here's an article detailing what happens when you buy subscribers.

17. Get mentioned by influential accounts to get noticed on instagram

Mentions from other accounts are a great way to gain new followers and exposure on instagram, as they increase your visibility. And they're even more effective when you already have more than 10,000 followers. These can be done in posts or stories. You can also mention other accounts to get their attention and hope for a share from them.

18. S'engage with your audience and be active on instagram

This is probably one of the most important things you need to focus on and it's actually the whole advantage of automating your instagram account.

If you've gained subscribers, interact with them. Send them a DM to say hello and introduce yourself. Reply to all your comments and take some time out of your busy day to go meet your followers yourself. Make a "like" and comment on their posts.

If you're constantly interacting with your audience, Instagram will start pushing your content to their feeds and get new people to know about your Instagram account. If your content is good, it will be liked and commented on. When you have good engagement, Instagram starts promoting your content in the best posts section.

So keep this in mind. It's not just about accumulating as many new followers as possible, but also about building strong, lasting relationships with your followers. So it's in your best interest to interact with them regularly.

19. Getting known on instagram with Instagram Ads

Instagram promotions, are an excellent asset for promoting your account, but these can quickly represent a significant budget that you don't necessarily want to allocate if you're an individual (or even a business). Here's a dedicated article if you want to comparing Instagram Ads to Instagram automation.

Conclusion

Instagram is a wonderful platform for getting yourself or your business known, and it will continue to be one of the best platforms this year. Keep providing quality and valuable content and you'll succeed in making a name for yourself on Instagram.

The more time you spend talking with your followers and reaching out to new followers and partners, the more success you'll have. It may seem difficult at first, but after you reach 1,000 followers, it becomes fun and your growth should start to accelerate. Put the principles discussed in this article into practice and you'll have a great Instagram.

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